I have read several articles and podcasts on how twitter can be used for your business, to make money and guide others. The most practical uses that I have discovered is the opportunity to give back.

It’s great to have a status update that tells your friends what you are up to. But don’t we have facebook for that? Why not use Twitter as a link-sharer to people who are following you.

Currently 83% of my followers are people I don’t know. They found out about me on the internet through my blog or articles and decided that the kind of life I live is something they want to be exposed to more. Knowing this I tend to create Twitter updates that are not completely pointless.

Try adding a link in your Twitter. It shows that you are not just thinking about yourself. Instead you are taking your best link or discovery of the day and passing it along with the hopes that it will help someone else as it has helped you. Clearly, not following anyone on Twitter is not something completely selfish on your part. Make sure that your tweets are informative by choosing the one top highlight in the last 2 days that you were really happy to find.

I know we are just talking about Twitter, but here are some tips to keep in mind when trying to decide what to put up:

•    It should be something that made you “aha!” when you first saw it.

•    Mention what you found interesting in your tweet (if you have room)

•    Focus on links that compliment your niche (if you have one). This will keep the people who don’t know you on your list, which is more advertising power for you.

•    Keep your posts light-hearted and happy.

Try to at least do that last point. John Doe from Alabama River doesn’t really want to know that you had a bad day…after all, in my case that would work against the content of my site anyway!

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A bit of humor...


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